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  • Exploring Mainland Toy Market for Hong Kong Toy Industry through Design, Upgrade and Branding

     

    Exploring Mainland Toy Market for Hong Kong Toy Industry through Design, Upgrade and Branding

    Project Period: September 2013 – April 2015

    The FHKI, Hong Kong Toys Council (Group 19), the Toys Manufacturers’ Association of Hong Kong and the Hong Kong Trade Development Council spearheaded the captioned project to encourage Hong Kong toy industry players to upgrade their original equipment manufacturing/original design manufacturing (OEM/ODM) model to own branding manufacturing (OBM) model so as to exploit domestic sales.

    The project was staring from September 2013, please stay tuned to the domestic sales information and latest activities via the dedicated website
     

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